BRINGING YOUR STORY TO LIGHT
DASH is Soulmarks Couture, a deeply personal and luxurious portrait experience that transcends traditional photography. Each session is a highly curated narrative crafted by Joe Craig, the internationally renowned artist and educator, who views every person before his lens as a spiritual interpretation. Like haute couture, each portrait reflects the subject’s unique essence and life story, captured in their gaze.
Photographed exclusively by Joe Craig, every DASH portrait bears his signature mastery of light, shadow, and the elusive Soulmarks moment, transforming fleeting instances into timeless works of art.
These bespoke creations, crafted with intention and magic, are available only to those who step into the liminal space of his studio. The process begins with a consultation to uncover the subject’s story, followed by Craig’s search for the perfect moment where life and spirit align. The final product is a luxury, handmade fine art print—a spiritual interpretation preserved as a museum-quality masterpieces.
Through our lens, we honor that light, celebrating the sacred connections that bind generations and the timeless legacy that endures long after the moments pass.
Each image is a reflection of the bonds you’ve created, the milestones you’ve reached, and the legacy you’re building. With Dash, we bring your story to light, honoring the brilliance that shines through your most cherished relationships and memories.
With our exclusive DASH Portfolio, you have the opportunity to expand your DASH by Soulmarks art collection, allowing your life and legacy to grow with each meaningful milestone. We use only the finest archival art paper, ensuring that every piece not only captures your unique journey but also preserves it for generations to come. Dash is where your memories, connections, and legacy are honored in a way that lasts forever.
